Ciara
McGuigan

WHO I HELP

Family businesses. Owner-managed businesses.

HOW I HELP

Management Accounting. Financial Reporting. Budgeting & Forecasting. System Implementation

SECTORS/SUPPORT

I support clients in a wide variety of sectors, including Leisure, Retail & Hospitality, Not For Profit, and Technology.

“CLIENTS SEE US AS AN EXTENSION OF THEIR OWN TEAM.”

Based in our Belfast office, Ciara McGuigan is a Manager in our Virtual Finance Function (VFF) team, offering a bespoke service to clients of all sizes. Ciara’s role involves supporting businesses by providing financial guidance, which ranges from preparing routine management information to specialised one-off projects. With a background working in audit and several years working in a busy finance team as a Group Financial Accountant, Ciara brings a range of experience to the table when it comes to helping our clients.

 A STRONG FOUNDATION OF TRUST & MUTUAL UNDERSTANDING

“Personally, I think an ideal client relationship is one that is built on a strong foundation of trust and mutual understanding of what’s expected. It’s great when clients see us as an extension of their own team, working together to resolve any issues and making a real impact. I enjoy getting into the finer details and gaining a thorough understanding of how the business operates so I can add as much value as possible.

When clients choose to work with us, they are looking for a hands-on approach and a high-quality service. From my experience, clients want to feel valued and listened to and this is something I take great pride in delivering.

I find it really satisfying when I can provide a tailored solution to a client that makes a real difference in their operations. Seeing clients achieve their financial goals and knowing that my expertise played a role in their success is immensely rewarding.”

A CULTURE OF OPEN COMMUNICATION & COLLABORATION

“AAB is forward-thinking on how we can best service our clients. The VFF concept is testament to the fact that we can provide a high-quality service whilst working remotely for our clients. AAB’s reputation for being honest and assertive wherever necessary aligns well with my own approach to work as I’m willing to challenge the status quo and seek innovative solutions to complex problems.

I thrive in environments where questioning traditional methods is encouraged, as it allows me to explore new avenues and implement creative strategies that drive efficiency and growth. My assertiveness ensures that my ideas are heard and considered, fostering a culture of open communication and collaboration. Additionally, my feisty attitude fuels my determination to overcome obstacles and persistently pursue excellence, ensuring that both my team and clients achieve their goals. This dynamic approach not only contributes to a vibrant workplace but also reinforces AAB’s reputation as a forward-thinking and bold organisation.”

SHAPING THE FINANCIAL FUTURE OF BUSINESSES

“I really enjoy the blended role of being able to meet my clients face to face, firstly to foster relationships but also to gain a deeper understanding of their business. There are so many organic conversations that stem from meeting in person, and I’m delighted that being part of AAB means that we have a team across England, Scotland, and the island of Ireland, so there is always a connection to be made.

There are so many benefits of also being a virtual advisor. We are only a call away from being able to solve problems immediately and we have regular check-ins to ensure we are always up to speed with the latest developments. This means clients can choose whichever approach is most suitable for them.

The age-old narrative that accountants are stuffy and boring couldn’t be further from the truth. Whilst I am a stickler for detail, I also believe that we are innovative problem solvers and strategic thinkers, making us vital in all organisations to offer insights that drive business growth to ensure financial stability. As a profession, we are key players in shaping the financial future of businesses, and we are using technology to the best of its ability, making our field dynamic and engaging.”

KNOWLEDGE IS POWER

“The world of accounting never stands still and there are always new updates to standards to keep on top of, more efficient ways to work, and more information that can be presented. Keeping on top of this can be a job in itself! Being part of AAB has the benefit of having a wider support team who are constantly keeping us well informed.

When it comes to team members, I love working as part of a team ensuring that we are all well supported. Having a collaborative dynamic not only enhances our productivity but also makes the workplace more enjoyable and inspiring.

I’m excited to share the experience I’ve gained over the last number of years with my current and future clients, as I firmly believe that knowledge is power! I’m also looking forward to seeing AAB grow and how we can expand on our offerings in the VFF team.”

COLLABORATION IS OUR SUPERPOWER

“At AAB it’s true to say that collaboration is our superpower. I love that I am surrounded by so many experienced professionals, from a wide range of backgrounds who can offer support when needed.

My biggest strength is my ability to work with all different types of people. I am confident at communicating complex financial information in a clear and understandable manner, so my clients are well-informed and confident in making their financial decisions. By fostering strong relationships and building trust, I can effectively collaborate with team members, resolve conflicts, and anticipate the needs of our clients. My empathetic approach not only enhances client satisfaction but also drives team cohesion, resulting in a more productive and harmonious work environment. Ultimately, my people skills are instrumental in bridging the gap between technical expertise and client relations, always ensuring a great service.

It’s always great when a client is delighted with the service I have provided. One of my favourite compliments was when the client said they felt like a weight was lifted off their shoulders. They were relieved that I was able to bring my expertise and allow them to get back to the bits of their job that they enjoy doing!”