Technology & Media: Case Study 1

Background

The Corporate Finance team supported an existing client of the firm with an investment into a growing London-based media equipment hire business. Following the investment, AAB have supported the business by providing strategic Corporate Finance advice and assisting with compliance requirements, including cloud accounting. Whilst working alongside the client, the team have made recommendations including the implementation of asset tracking software to support the management team improve the return on capital and to acquire robust utilisation data which would support discussions with a potential buyer in the future. Other areas of Corporate Finance support include fundraising and support with the preparation of financial projections and business plans.

Our Approach

  • The team supported our client with the initial investment by project managing the deal to completion, working closely with key stakeholders
  • Following successful completion, we identified and recommended the implementation of improved business systems to improve performance and support future discussions on exiting the investment
  • The team continue to provide ad-hoc advice to support the growth of the business with a view to preparing the business for an eventual sale

The Benefits to the Client

  • The client had experienced corporate finance advisors to support with the complexities and challenges of the initial investment
  • The business moved their compliance requirements to AAB who had the ability to deliver the level of service required by the client and the knowledge of the business following the work performed during the initial investment
  • The management team have had the benefit of positive challenge from the corporate finance team who have provided value-adding advice on a number of areas

The Plus Factor in Action

  • We helped our client make money by providing pro-active advice around improving business processes and reporting to help the client improve their return on capital
  • We saved our client time through the “one-team” approach across our firm we share information through regular updates meaning our client didn’t have to worry about co-ordinating numerous advisors. They knew all of their requirements were being handled under one roof
  • We gave our client peace of mind by them having confidence in our experience in delivering deals which meant they were able to focus on their existing business interests during the initial investment process
  • We supported them now and in the future by continuing to work closely with our client so that we can assist in maximising their exit from the business in the future.
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